From grass roots to world-class.
The regional to elite level event structure encourages, develops and supports rider progression from rookies to world-class athletes. The world’s best snowboarders such as Jamie Anderson, Mark McMorris, Sven Thorgren, Stale Sandbech, Kelly Clark or Shaun White have worked on their careers at events like the Burton US Open, the LAAX Open, the U.S. Grand Prixs of Snowboarding, the Mile High, The Rookie Tour Series, X Games, Dew Tour or FIS World Cups.
ELITE LEVEL: THE PINNACLE EVENTS OF SNOWBOARDING
Elite level events are premium world-class level sport events, addressing a global mainstream audience and mass media. Elite level events showcase the sport of snowboarding, representing the highest level of sports performance, event organization, TV production, communication and marketing.
INTERNATIONAL LEVEL: PROGRESSIVE HIGH PERFORMANCE SPORT
International level blends the best of the sport’s technical progression in a creative yet professional environment for a core audience and national mainstream media. Creative and progressive concepts are welcome that convey snowboarding´s core values such as fun, sportsmanship, progression and creativity. International level is often where the world’s best riders first get to compete with the next big names on the rise.
NATIONAL LEVEL: PROVING GROUND FOR NATIONAL CHAMPIONS
National level allows riders to develop their skills, enabling progression through a competitive and stimulating environment whilst addressing a national audience. National level is the stepping-stone to the international competition stage and often the first opportunity for young and upcoming riders to compete against an international field.
REGIONAL LEVEL: LAUNCH PAD FOR EMERGING RIDERS
Regional level is the entry point to the world of competitive freestyle snowboarding for kids and youngsters. Local amateur events with local impact target a local audience often organized by clubs, shops, brands and motivated individuals. Regional level events are the incubators for the stars of tomorrow.